"Healthier Living Through Handcraft"

4. Individuality

Handcrafts give external expression to the inner individuality. And offers a real alternative to cheap discount - or expensive designer clothing? Make your own scarf, cap or sweater or individualize your purchased clothing.

In a time of mass consumption and uniformity there are more and more people who are expressing their individuality with the clothing they wear. Designing, knitting, crocheting or sewing yourself is en vogue and sets a clear statement: With homemade fashion we want to distance ourselves from mass consumption and cheap discount clothing. We want to stand out from the grey and uniform mass and wake people's interest with our exclusive designs.